Unlike many other businesses, the real estate business can slow down in the fall and winter and often better, more effective real estate marketing must be … Continue reading →

The competition in real estate is fierce. This means that businesses need to be resourceful and innovative in marketing. The biggest hurdle for marketers is … Continue reading →

The effectiveness of real estate marketing is highly dependent on the image of the properties for sale as well as the realtor managing the transaction. … Continue reading →

There’s no surer sign of the arrival of fall than the return of pumpkin spice lattes, Halloween merchandise, and caramel-covered apples. Ok, to be fair, … Continue reading →

You’ve passed the test, you’ve gotten your license, you’ve signed up with a broker: Congratulations, you’re a real estate professional! So… now what? Figuring out … Continue reading →

When creating business cards to stand-out, be sure to be creative, and make them easy-to-read at-a-glance. Your real estate business card is the place where … Continue reading →

When it comes to real estate, everyone has an opinion about the best way to market your business: “it has to be networking groups”, or … Continue reading →

Real estate door hangers are the perfect direct marketing tool to promote your business in a more targeted way. Door hangers are great for both … Continue reading →

Summer is in its final swing and sooner than you think, the cooler weather will kick in. Before summer ends, maximize your real estate marketing … Continue reading →

The purpose of every marketing piece is to send a message. You may send a real estate postcard where the message is “I’m a neighborhood … Continue reading →