Dale Carnegie knew the secret more than eighty years ago. There is no sound people love to hear more than the sound of their own name. And the same goes for print, too. Being called by name helps a prospect to feel acknowledged and respected.

Nothing is more disappointing than a piece of mail that arrives addressed to “Our valued customer” (leading the recipient to inevitably think, “How valued can I be if you don’t even know my name?”) – or worse, to “Current Resident”.

So if you’re looking for a way to market your Keller Williams business that really leaves your prospects feeling WOWED, look to their names.

BestPrintBuy’s line of variable-data WOW! products offers a fun, innovative way for real estate professionals to catch their prospect’s attention. Each of the designs adds a whimsical touch, spelling the recipient’s name out in clouds, flowers, keychains, fireworks, and other appropriate themed elements.

Choose from a huge range of available WOW! products to suit your marketing needs:

Keller Williams WOW! direct mail postcards – Thrive with direct mail when you use these eye-catching designs! Choose from farming postcards, seasonal cards for spring or summer, and holiday cards for New Years, the 4^th of July, and Thanksgiving, with more designs to come.

Keller Williams WOW! Keep in Touch postcards – Keep in Touch postcards make consistent marketing a breeze, with a pre-planned five-year sequence of cards that works to keep your name top of mind for your high-value prospects.

Keller Williams WOW! business cards – For business cards that are truly memorable, look no further than a WOW! card. The reverse of the card contains all the traditional business card basics, but the front is a gorgeous full-color image with your name worked prominently into the design.

Keller Williams WOW! promotional items – For giveaway items that truly go the extra mile, you can’t beat the personalization factor of WOW! promotional items. Choose from Keller Williams WOW! mugs, desk calendars, and mouse pads.