Business cards are one of the most basic elements of any marketing plan. They’re inexpensive – and ubiquitous. So in a market or a meeting where everyone has a card, how do you help yours stand out? We’ve got 7 smart tips to help you get started:
1. Don’t be afraid of color! The RE/MAX logo has a bright, easily recognizable color scheme, making it a perfect fit for business cards with bold and memorable colors. Plus, blue has long been known to have a calming effect, so it’s a great choice for giving out to people who might be nervous about buying or selling a home.
2. Take on a new shape. Square business cards literally stand out from the rest, being taller than the typical rectangular card shape. RE/MAX square business cards from BestPrintBuy are available in designs without a photo, with a standard photo, or with a stylish silhouette photo.
3. Say it loud. A business card with nothing but your contact basics doesn’t tell the recipient much about you. Most likely, they’ll scan the card briefly, then toss it in a pocket or purse or briefcase and forget all about it. After all, no one is going to memorize your phone number when they get your card! Include a tagline, call to action, or specialty statement on your card for a convenient conversation-starter as well as a reminder of who you are and what you do best.
4. Consider adding a little WOW to your world. Our RE/MAX real estate WOW! business cards add whimsy and effortless memorability to the typically tame business card landscape. Choose from several eye-catching designs, all of which include typical business card formatting options for the reverse.
5. Take the edge off. Rounded-corner RE/MAX business cards feel a bit friendlier in the palm than a standard card, without sacrificing any of the card’s information-carrying real estate.
6. Plan ahead for best practices. Whenever you’re thinking about deploying a business card, plan ahead to make sure that the recipient remembers you, not just the card. Whenever possible, try to avoid handing your card to someone you haven’t interacted with, or just adding it to a stack of random business cards at a networking event.
7. Thinner isn’t always better. Ultra-thick business cards are a great way to subtly set yourself apart. The added heft gives the card a luxurious, high-quality feel, plus it will hold up better so your recipient will be able to hold on to your contact details for years to come.
No matter what type of RE/MAX business card you choose, BestPrintBuy buy has you covered with great deals on all of your real estate marketing needs. And for extra special savings, don’t forget to sign up for our free monthly newsletter!